Current status report · concise draft v2.1

Honey Hive Farms / Arizona Honey Current Status Report

Prepared for Honey Hive Farms / Arizona Honey Prepared by Grant Hall May 4, 2026

Summary

The initial domain and routing problem is handled. The main website remains live at honeyhivefarms.com, and the Shopify shop is now on the branded URL shop.honeyhivefarms.com.

Old shop and product links have been patched so shoppers are sent toward Shopify instead of getting stuck in the old broken store flow. Google may keep showing old-looking URLs for a while, but the customer click path is much safer now.

Fixedinitial shop routing

Livemain GoDaddy site

LiveShopify shop domain

SEObaseline verified

What Is Done

GoDaddy, Shopify, Google Search Console, Google Merchant Center, Google Business Profile, Yelp, TikTok path, Brevo platform, and Frame.io have all been identified or accessed enough to move forward.
The main website was kept stable while Shopify was moved to a branded shop URL.
Old shop/product/category routes were patched toward Shopify.
The SEO baseline has been reviewed so the rebuild can preserve existing search value.
The current platform map is clear enough to move into design and rebuild planning.

Website And Store Status

Area	Status	Meaning
Main website	`honeyhivefarms.com`	Still on GoDaddy for now to preserve the current website and SEO footprint.
Online store	`shop.honeyhivefarms.com`	Current branded Shopify order path.
Old shop links	Patched toward Shopify	Customers should no longer be stranded on the old broken store flow.
Product catalog	Visible in Shopify	Product structure, photos, and presentation will be improved during the Shopify rebuild.

SEO Snapshot

Search Console shows real existing value. The verified baseline is Google Web Search for sc-domain:honeyhivefarms.com, Jan. 29-Apr. 28, 2026.

Clicks3.95KSearch visits

Impressions221KSearch appearances

CTR1.8%Average click rate

Position9.1Average ranking

Clicked pages199Broad footprint

Indexed159Known indexed pages

Why the old site matters

The public sitemap currently has 149 URLs. More than half are blog URLs, and about a third are website/city URLs, so the rebuild should preserve useful pages instead of starting from zero.

Blog URLs79 · 53.0%

Website / city URLs49 · 32.9%

Old store URLs20 · 13.4%

The main SEO job is to preserve what is already working: the homepage, local/raw Arizona honey searches, city pages, blog posts, bee-class pages, and old shop/product URLs. The rebuild should make the brand, product feed, schema, and order path clearer.

Honey Hive Farms should become the clean main brand. The existing Google profile should not be duplicated; if the business is standardizing on Honey Hive Farms, the safer path is to update the same verified profile in place when the site and links are aligned. That should preserve reviews, but Google can still review or re-check a significant name change, so it should be handled carefully.

Platform Status

Google

Search Console reviewedBusiness Profile verifiedMerchant feed cleanup later

The Google profile has strong review value and should be preserved. If renamed for brand consistency, it should be the existing profile updated in place, not a new duplicate. Merchant Center should be cleaned up after the Shopify product structure is ready.

Shopify and GoDaddy

Shop domain liveMain site stableCheckout test useful

Shopify is now the order path. GoDaddy stays live for the current website until the Shopify rebuild is ready.

Yelp, Facebook, Instagram, TikTok

Presence mappedSales/listing cleanup later

These channels matter, but most of the real cleanup should happen after the Shopify site and product structure are ready.

Brevo and Frame.io

Brevo login verification may be neededFrame.io ready

Brevo is the email/list platform. Frame.io is ready for product and brand photo uploads.

Bing, Apple Maps, and other listings

Later cleanup

These are lower-priority listing-cleanup items after the core Shopify and Google flow is settled.

Next Direction

Finish practical checks: checkout test, Brevo verification if needed, and product/photo inputs.
Prepare the Shopify design proposal.
Build the new Shopify site on a development theme while preserving SEO value.
After the build, clean up Google Shopping, profile/listing links and name, Meta/Instagram, TikTok, Brevo, and other directories.